PHOENIX (AP) — A national organization that aims to boost Latino voter turnout is launching a $10 million campaign in several 2020 battleground states.
The campaign by Mi Familia Vota is starting in Arizona and Florida, where Democrats hope to swing votes toward their presumptive presidential nominee, Joe Biden.
Both major political parties are courting Latino voters this year.
The advertising campaign announced Thursday comes amid growing concerns about Latino turnout in a year when that community has been particularly hard hit by the coronavirus.
