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The Mezcal Maven

Oct 02, 2019

Bricia Lopez on the mezcal trend, the importance of tradition, and the tricky thing about "authenticity"

NPR
The Salt
LifeVine boasts that it has little sugar and higher antioxidant levels than most wines. There is a wave of wines and spirits that aim to woo wellness enthusiasts. But some health claims made by alcohol brands have scientists on edge.

Alcohol Producers Tout Wellness Benefits. Health Experts Say Don't Swallow Claims

Aug 05, 2019
As millennials continue to fuel the decline in wine sales, some alcohol brands are making health claims as a way to attract consumers. But this has scientists and health researchers on edge.
NPR
The Salt
Bartender Robin Miller mixes a round of mezcal margaritas at Espita Mezcaleria in Washington, D.C. As U.S. drinkers embrace mezcal, investors are flocking south to the heart of Mexico's mezcal country, and local incomes are rising.

America's Growing Taste For Mezcal Is Good For Mexico's Small Producers

Jun 29, 2017
Oaxaca is the heart of mezcal country, where the pungent booze is made from the same plant as tequila by traditional distillers. As U.S. drinkers embrace mezcal, investors are flocking south.
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U.S. Investors Are Wanted In Mezcal Country

Jun 20, 2017

OAXACA DE JUÁREZ — Mezcal has become a booming business for an impoverished Mexican state, replacing cheap unauthorized labor to the U.S. as a chief export.

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