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March Madness and Betting with the Boys

Author Alan Jay Zaremba joins us to talk about the betting culture that surrounds March Madness, and why Vegas is the best place for it.

Guest:
Alan Jay Zaremba, Prof of Communications, Northeastern U, and author, The Madness of March: Bonding and Betting with the Boys in Las Vegas

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Kirk Golding, SR Vice President of Silverton Casino Lodge (L) and Lee Amaitis, President & CEO of Cantor Gaming, appear at the announcement of the Cantor Gaming sportsbook at the Silverton Casino Lodge on November 29, 2012 in Las Vegas, Nevada.
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