LAS VEGAS (AP) — The William Hill betting chain will become the official odds supplier for ESPN across all its platforms in a deal that expands the company's reach online and on air.
As part of the deal, fans will be able to directly link to William Hill's sports betting apps in regulated states and the company will be integrated throughout ESPN's range of products.
It expands the pact ESPN has with Caesars Entertainment, which had been supplying the odds to the broadcaster through its Caesars Palace sportsbook.